Red Shield Brand Sweet corn can label Westernville
DESCRIPTION: Great label comprising two vignettes: on the left is the name of the label within an ornate shield and armor and on the right is an ear of corn surrounded by a shield, swords and ribbons.
APPROX. SIZE: 4.50" x 11.00"
APPROX. AGE: 1900's.
LITHOGRAPHER: The Simpson & Doeller Co.
ORIGIN/OTHER: Westernville, Oneida County, New York.
WHAT ARE CRATE LABELS……
Crate labels were originally intended to be applied to the ends/tops of produce-filled wooden crates. These wonderful works of art were created as a means of identifying and advertising a particular brand of produce. Fierce competition in the local markets meant that sellers had to find creative ways of attracting buyers to their particular produce – hence the need for captivating and enticing labels. Initiated in the 1890’s, the use of labels flourished until the 1950’s, when the preprinted and cheaper cardboard box was introduced. As a result, the need for labels diminished and they were left in packing houses, storage sheds, printer’s archives etc. for collectors, historians, & enthusiasts to later discover.
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